Offline Catalogue & UI Design
The client needed a budget-friendly catalog containing all their products and basic info. They wanted to showcase it during their business meetings to their customers.
Zubarah Global is part of a Qatar-based conglomerate, Hi Tech Group, established in 1996 with interests in diverse fields such as Information Technologies, Pharmaceuticals, Construction, FMCG, Trading & Distribution. Scotts is their packaged food division.
The challenges
Following the initial brief, two creative directions were explored, both of which resonated with the client. The preferred concept was refined into the final outcome. Using individual product photos supplied by the client—shot on a standard mobile camera to minimise costs—the images were expertly retouched and composited in Photoshop to create a cohesive and visually consistent group shot.
User Interface design
Below are a set of simple HTML UIs that I provided back then.
Typography & Colour pallet
Aa
ABCDEFGHIJKLMNOPQRSTUVWXYZabcdefghijklmnopqrstuwxyz0123456789
Labels and packaging
